Posts tagged The Woman
A/W 11 Preview
French Connection recently gave press a sneak peek at our AW11 collection. Featuring russet and amber tones, tan leather accents and a slew of statement winter coats and jackets, we thought it only fair we share some Press Day highlights with you…enjoy!
Électrique are delighted to announce that French Connection’s “The Man and The Woman” advertising won best ad campaign of 2010 at last night’s prestigious Creative Circle Awards!
Join French Connection in supporting Movember this weekend as we host a series of competitions and fun activities in stores.
Pop into Selfridges Oxford Street on Saturday, where our female customers can don a moustache for Movember and take part in a live photo shoot. Meanwhile, over at French Connection Oxford Street, customers can pin the ‘tache on The Woman blindfolded for the chance to win a £100 gift card prize.
Selfridges Oxford Street, French Connection Oxford Street, House of Fraser Oxford Street and French Connection Regent Street will be gifting every buying customer with an envelope containing your very own moustache to love & cherish. Ten lucky customers will find a golden moustache in their envelope, which can be exchanged for a £250 gift card.
Join us in supporting Movember and visit their website.
ON LOCATION
The Woman: Ane, Therapist, New York, Elizabeth Rose Dress
How would you describe style? My style has varied texture, saturated color, feminine details…The word I use to describe the style element that I love is ‘curlicue’!
Who are your fashion icons? I don’t really have a particular fashion icon though I certainly love looking at the big names in fashion.
What do you love most about being The Woman? I love feeling it all!
Brought to you by Carrie Mitchell @Stylegroove
ON LOCATION
The Woman: Allegra, Actress/Producer, New York, Luck Be A Lady Dress and Gem Fur Shrug
How would you describe your style? It’s a combination. Some days it’s bohemian, other days it’s urban & chic.
Who are your fashion icons? Kelly Ripa, Sarah Jessica Parker and Anne Hathaway.
What do you love most about being The Woman? Our strength, soul, independence and confidence to handle anything.
Brought to you by Carrie Mitchell @Stylegroove
Électrique are pleased to announce that French Connection’s ‘The Woman’ campaign was awarded Ad of the Month by The ANNAs (Awards for National Newspaper Advertising)!
Électrique are pleased to introduce a weekly series brought to you from Stylegroove; On Location. Blogger Carrie Mitchell will be staking out our New York stores snapping all you lovely ladies trying on French Connection. Better get practising your best model pose now!
ON LOCATION
The Woman: Dana, Writer, New York, Dani Dress
How would you describe style? Urban Warrior. Walking around NY, I want to be comfortable yet stylish and edgy.
Who are your fashion icons? Emmanuelle Alt (Fashion Director at Paris Vogue).
What do you love most about being The Woman? The spirit of confidence and adventure and the ability to lose myself in the notion that, even if just for a moment, I can do anything!
Brought to you by Carrie Mitchell @Stylegroove
Essentially, next season is all about being a woman. Think: French Connection’s This Is the Woman ad campaign. It’s silly (yet undeniably sexy) Franglais slogan ‘Pity the ex-lover who sees the woman today’ should be running through our heads as we shop for our winter wardrobes.
This week´s Grazia praises The Woman.
In Her Shoes Competition
Leave your life behind for the day and step into the shoes of The Woman, as seen in our Autumn/Winter 2010 campaign.
One lucky winner will be treated to this season’s stand-out sequinned Wisteria Lane Dress in black (above), a beautifully embellished frock worthy of admiration. To complete the look, they will also receive a full set of bath and body products courtesy of French Connection’s new Signature range, featuring body wash, body polish, body butter, body spray and a 50ml eau de toilette.
To become The Woman, entrants must create a look for day or night from French Connection’s new Autumn/Winter 2010 collection on Shopstyle.co.uk using their stylebook tool. Simply log in or open an account and get creative! Please click for full instructions and terms & conditions of entry.
Outtakes
Go behind the scenes with The Woman on set of the Autumn/Winter 2010 campaign. We think these snapshots perfectly capture the mood of the new season.
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