Our new menswear campaign is led by musician Ed Laurie - find out more about the multi-talented maestro in our new feature or have a listen to a track from his latest album offering, Cathedral.
Just in case you missed it…
Go behind the scenes of our campaign with these outtakes from the lovely Sal’s studio shoot for the AW11 collection.
Sal is represented by Storm and can be seen in our Autumn/Winter print and video campaign.









Go behind the scenes of our AW11 campaign with these exclusive snaps from the set. Check out our video for exclusive outtakes from the studio.





Électrique are delighted to announce that French Connection’s “The Man and The Woman” advertising won best ad campaign of 2010 at last night’s prestigious Creative Circle Awards!